Are We Really Expecting Brands to Replace Broadcasters? How to Pitch a TV Show to Brands in 2025
For years, broadcasters were the sun around which the content world orbited. They funded, scheduled, marketed—and dictated—the creative terms. But […]
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Stop Chasing the Next Big Thing: Part Two
Picking up from last week’s Sam Barcroft-inspired post, Stop Chasing the Next Big Thing on why pitching passion projects can
Stop Chasing the Next Big Thing
Aligning Creativity with Market Demand: The Foundation of Success So, Stop Chasing the Next Big Thing because in the world